Atout France returns to IMEX

La Defense
Mont-Saint-Michel, Normandy
Press release

The France Convention Bureau of Atout France, the France Tourism Development Agency accompanied by 23 partners will be well represented at IMEX America October 11-13, 2022, featuring the national carrier Air France, DMCs, top hotels & hotel groups and six French destinations—Cannes, Lyon, Aix-Marseille Provence, Normandy, Paris & the Paris Region.

France has a long tradition of creating and attracting international events. Among them are the Paris Air Show, the Cannes Film Festival or the 2018 Ryder Cup. On the horizon are the 2023 World Ski Championships in Courchevel-Méribel, the 2023 Rugby World Cup to be hosted in 9 cities and the 2024 Summer Olympics & Paralympics in Paris.

This year’s partners are: Air France, Aix-Marseille Provence Convention Bureau, Barriere, Cannes Convention Bureau, GL events, Hotel du Collectionneur Paris, Hilton Paris Charles de Gaulle Airport, Hyatt Regency Paris Etoile, InterContinental Bordeaux, Lyon & Marseille, Lafayette Group, Le Meridien Nice & Monaco, Le Meridien Paris Etoile, LYON Convention Bureau, Normandy Meetings & Events, Paris Convention and Visitors Bureau, Paris Key DMC, Paris Marriott Opera Ambassador, Paris Region Tourist Board, Provence Riviera DMC, Resort Barrière Deauville - Normandie, The Westin Paris - Vendôme and VIPARIS. This edition’s main France events:

Tuesday, October 11th from 5:00 – 6:30 p.m: Champagne & Breakdancing event will take place on the France booth.

Wednesday, October 12th from 8:00 – 9:30 a.m.: the Atout France—Monaco sponsored breakfast that will also feature our French partners at Rivea (Ducasse) located on the 64th floor at the top of the Delano hotel.

“At the 2024 At the 2024 Olympics in Paris, breakdancing will achieve what no other dance sport has done before it: for the first time, B-boys and B-girls will be breaking for Olympic medals. Join us at the France booth E2307 on Tuesday, October 11th at 5:00 PM to (re)discover the coolest new Olympic sport.”

Contact: Gaël Wehner, USA Head of Business Tourism |


Marion Fourestier - Director of Communications
Atout France USA, The France Tourism Development Agency