FOR IMMEDIATE RELEASE NEW YORK, N.Y. – July 7, 2016 – Calling all Francophiles! Today, Air France launches summer campaign, Mon Voyage, to encourage travelers to share what they love most about visiting France, a country that captivates the heart and minds of lovers, shoppers, and gourmands everywhere. Running from July 7 through July 28, the campaign aims to inspire travel to France by underscoring the enchantment of the country with its rich history, stunning landmarks, outstanding cuisine, and picturesque countryside; and provide people a chance to win one of three trips to iconic French destinations — Paris, Nice, and Bordeaux.
Mon Voyage was inspired by actual favorite travel experiences to France that were relayed to Air France through its social channels by its fans. Air France selected twenty of these experiences and animated them through custom colorful illustrations on the microsite, www.airfrancemonvoyage.com.
Visitors of the microsite can share the animations through Facebook or Twitter, and will get automatically entered to win one of three trips to Paris, Bordeaux, or Nice. Each unique post shared earns an entry to the sweepstakes. Trips include two round-trip tickets on Air France and a four-night-stay at a hotel provided by Accor Hotels. Weekly winners will be selected randomly at the end of each sweepstakes period.